Kisses instead of stamps – the innovation of Dutch Post for St. Valentine’s Day

February 21st, 2015 got to know interesting info which is worth being shared with our readers. People in the Netherlands who want to send a Valentine card to a loved one for February 14 can do so free of charge if they use a lipstick kiss instead of a stamp.

PostNL has promised that all cards within the Netherlands will be delivered on Valentine's Day if they have a kiss in the corner of the envelope and are posted before 5pm on February 13. The company has been 'teaching' its stamp scanning apparatus to recognize lipstick kisses for the past few days to make sure nothing goes wrong.

'We kissed 500 cards with lipstick to run the tests', a spokesman said. Some 500,000 Valentine cards are posted in the Netherlands every year. 'But that is an estimate because they are not all easy to spot', the spokesman said.